Marketing & Advertising Acquisitions in Delaware

  • Buyer
    SE Ranking
    Target
    Planable
    Type
    Buyout

    SE Ranking, an AI-first SEO platform backed by Camber Partners, has acquired Planable, a social media management SaaS that helps teams create, plan, approve, and analyze social content. The acquisition expands SE Ranking’s product footprint into social media management, positioning the company as a multi-product marketing platform serving agencies and in-house marketing teams.

  • Buyer
    Sallie Mae (SLM Corporation)
    Target
    Nitro College
    Seller
    Epic Research LLC
    Type
    Buyout

    Sallie Mae entered into a definitive agreement to acquire Nitro College, a Delaware-based digital marketing and education solutions company focused on helping students and families plan and pay for higher education. The deal is expected to close in the first quarter of 2022, subject to customary approvals and closing conditions.

  • Buyer
    Bounteous
    Target
    The Archer Group
    Type
    Buyout

    Digital experience agency Bounteous has acquired Wilmington-based The Archer Group to deepen its digital strategy, experience design, usability research, technology, and media capabilities. The acquisition expands Bounteous’ talent and service offerings and strengthens its presence in Wilmington while integrating Archer leadership into Bounteous’ executive team.

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